Asper Research News Archive
Asper School of Business
Marketing for the greater good
January 26, 2021 —
Marketing is everywhere you look, whether you realize it or not. Every day you are exposed to dozens of ads from TV, flyers, podcasts, billboards, to social media.
Hydrogen gas-fuelled airships could spur development in remote communities
January 21, 2021 —
'Hydrogen gas is increasingly heralded as the mobile energy source of the green economy'
Asper School of Business
Celebrating Asper Research Success
January 13, 2021 —
From grants, awards, publications, to innovating the way we teach. Faculty at the Asper School of Business did not let the pandemic hinder their research.
Asper School of Business
A year in review at the Asper School of Business
December 23, 2020 —
It is hard to believe that another year has passed at the Asper School of Business. To celebrate, we are sharing some of our most read stories in 2020.
Asper School of Business
2020 Associates Achievement Awards
November 23, 2020 —
Asper faculty recognized for oustanding contributions in research, teaching and engagement.
Asper School of Business
Clarity Required in COVID-19 Communications
November 15, 2020 —
Asper School of Business Marketing Professor and F. Ross Johnson Fellow, Dr. Fang Wan had the opportunity to provide her insights and discuss the strategies and effectiveness of Manitoba's recent COVID related lock-down communications on CJOB last Thursday, November 12.
Asper School of Business
Investigating risk and return
October 29, 2020 —
Dr. Zhenzhen Fan, an Assistant Professor at the Asper School of Business, recently had her paper Moment Risk Premia and Stock Return Predictability published in the Journal of Financial and Quantitative Analysis (JFQA). With a reputation as one of the top finance journals on the market, being placed in this publication is a significant academic achievement. According to Cambridge University Press, “the JFQA prints less than 9% of the more than 1,000 manuscripts submitted annually.”
Asper School of Business
Exploring the influence of star inventors
October 7, 2020 —
Dr. Victor Cui, Asper Associate Professor in Business Strategy, has been awarded a prestigious Social Services and Humanities Council Research (SSHRC) Insight Development Grant to support his research on the impact that star inventors have on exploratory innovation in technology firms.
Financial Post: Forget the Hindenburg!
October 1, 2020 —
Our ban on hydrogen airships is misguided and needs to be revoked, prof argues
Asper School of Business
Diversity Research Awarded
September 9, 2020 —
Asper Assistant Professor in Finance, Dr. Shiu-Yik (Yik) Au, and his co-investigator, Andréanne Tremblay from Université Lavalhave been awarded a prestigious Social Services and Humanities Council Research Insight Grant (SSHRC) Insight Grant to support their research on the impact discrimination has on firm value.