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Jenny George, MBA Student

The Asper School of Business finishes off the case competition season with three wins

Asper undergraduate and MBA teams shine on international stages.

May 17, 2022 — 

The 2021/2022 case competition season was one for books. Asper undergraduate and MBA teams represented the School and the University of Manitoba with record-breaking podium level results throughout the year on the national and international stages.

In the final weeks of the case competition season, the undergraduate team placed first at the international RMA Credit Analysis Competition. The team developed a written loan presentation including a thorough analysis of the business case company, its industry, and key components of the loan request. The Asper School of Business team comprised of undergraduate students Connor Egan, Cole Hutchison and Nolan Ward were mentored by Tracey Code [BComm (Hons)/99], Scotia Bank Director of National Accounts who assisted with industry-specific questions. The team was also supported by Jackson Gustafson-Fish [BComm (Hons)/19], Joe Healy, and Allison Pell [BComm (Hons)/06].

On the same weekend, undergraduate and graduate teams also hit the podium at the International Business Ethics Case Competition (IBECC). The Asper graduate team comprised of MBA students Jenny George, Gautam Rai, Ranu Jain and Kasiviswanathan Meyyappan placed first in the 25-minute competition round. The graduate team chose to examine Facebook’s metaverse.

“IBECC’s wide scope provided us the opportunity to choose the exciting and impactful issue of Facebook’s Metaverse ethical problem and allowed us the space to provide creative out-of-the-box solutions to solve the issue,” said team member Kasiviswanathan Meyyappan. “We tried our best to address every point provided in the guideline and judging rubric which helped us to exhaustively cover the expectations set by the competition.”

At the same competition, the University of Manitoba interdisciplinary undergraduate team comprised of one student from the Clayton H. Riddell Faculty of Environment, Earth and Resources and three students from the Asper School of Business placed first in the 25-minute round, second in the 10-minute round and first in the 90 second pitch. Lauren Slegers, Denise Huang, Ryan Kubic and Tristan Allen chose to examine how Toyota could address the emerging issue of vehicle theft to retain their position as a market leader.

“My biggest takeaway was understanding how real challenges in the corporate world are resolved. It compels you to look at the bigger picture and think strategically,” said Jenny George, MBA student. “The case competitions are also a great way to network with so many students from different universities and industry experts. There was a lot to take back from these interactions.”

On the International Business Ethics and Sustainability Case Competition hosted by Loyola Marymount University, the Asper MBA team comprised of Anna Gilfillan, Nick Gamble, Alana Moffat and Assad Baker placed first in the 25-minute round and placed second in the 10-minute round. Students were challenged to present on business ethics topics related to one of the 17 United Nation’s Sustainable Development Goals with the aim of exploring the moral imperatives related to sustainable development. It was the first time the Asper School of Business participated in this competition.

The conclusion of these three competitions marks the end of the case competition season. The Asper School of Business had an extraordinary year of case competition success thanks to the support of all volunteers, alumni, coaches and the tremendous commitment demonstrated by students.

For more information about how to participate in case competitions please visit student experience or contact Judy Jayasuriya, Lead, Experiential Learning at Judy [dot] Jayasuriya [at] umanitoba [dot] ca.

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