New digital news site now online
Mariianne Mays Wiebe and Sean Moore
U of M Now
This fall, university news will have a brand new home online that will aggregate all U of M news, events, videos and social media in one place. After 77 years of publishing, The Bulletin will transition from its regular print publication cycle and become part of this new digital new site.
The Bulletin has been the university’s newspaper of record, delivered every other week to all staff and faculty of the university, along with various alumni, post-secondary institutions, government offices, news media and friends of the university. Besides including news relevant to the university community, it also showcased the vibrancy of that community through special features, profiles and events coverage, offering a campus community focus that will continue online.
The primary reason for the change to a digital news site is the overall shift in the nature of news media itself. Today’s news sites operate on an up-to-the-minute publishing schedule, are comprised of multiple types of media and include a variety of options for social interaction and engagement.
The new online portal will allow a wider audience to access elements of stories that print media alone cannot provide. The site will creatively blend videos, hyper-links, audio clips, images, social interaction and other media tools to tell more University of Manitoba stories to a larger, more diverse audience. Breaking free of printing schedules, the new format will also allow stories to be told in a timelier manner and offer new and dynamic ways to bring attention to the U of M’s innovative research and expertise, while maintaining many of those familiar components provided in The Bulletin.
This new way for us to tell our stories may seem different at first, but we think you’ll quickly appreciate its exciting strengths and readily adopt it as your source for university news and commentary.
The transition is scheduled for later this fall, with more details to come. The Bulletin will continue to publish in the meantime while the new digital site is under construction.
It’s a change — and a new beginning. Here’s to moving forward and the discoveries to come as we prepare to launch our new digital news site.
This story first appeared in the July 12, 2013 edition of The Bulletin.