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Asper students finish strong in competition

January 21, 2014 — 

In early January, a team of 11 students represented the Asper School at the Intercollegiate Business Competition (ICBC) in Kingston, ON. This prestigious international case competition is in its 36th year and hosted by the Queen’s School of Business.

How did we do? The Asper School had the most teams at the finals: Three of our five teams placed at ICBC.

  • Business Policy Case Team (2nd Place): Rebecca Taruc, Neil Suh, & Foster Lyle
  • MIS Case Team (2nd Place): Heidi Deras & Cameron Teschuck
  • Marketing Case Team (3rd Place): Jian Lei & Ryan Lucenkiw

Of the 16 schools that had a podium finish, only one other university also had three teams place in the finals.

To qualify for the finals of ICBC, our students competed in the preliminary round during the fall semester against 29 other Canadian and international universities.  Teams in various functional areas wrote a case analysis which was blind-judged at Queen’s University.  If a team’s submission was ranked in the top five, they were invited to the final round of the competition.

Twenty-five universities qualified at least one team for the final, but with five teams, the Asper School had the most teams at the finals. In this round, each team received a new case and had 5.5 hours to prepare a presentation for a panel of judges from industry.

 

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