CTV: The highs and lows of gifting: Why people overspend during the holidays

The holidays are known as a time of giving. From gifts to parties to Christmas dinners, it’s all about being with loved ones, generosity, and giving back. However, with giving also comes spending, and sometimes that means spending more than your budget allows. According to Divya Ramachandran, an assistant professor of marketing at the University of Manitoba, the holiday season is often tough on people’s wallets.

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